It's nice to be in the business of nice.
That's how the owners of , a stationery company located across the street from the on Jackson Avenue, describe their business.
"We love creating things for happy occasions," owner Ann Strumer cheerfully declared.
She and her sister, Judith Kirsch, have been in business together since 2004. They produce all types of invitations and announcements celebrating life's special moments, mostly done by hand.
When you walk in you feel like Santa's elves are hard at work. The owners are busy assembling invitations and their mom, Sylvia Kirsch, who they affectionately call Grandma, is helping out too by attaching stars to bat mitzvah invitations. Judith is applying a "special" lace proudly.
"My husband's business supplies the lace," Judith said. "Klauber Brothers Inc. is one of the last manufacturers of lace in this country. It's a sixth-generation establishment."
This is truly a family affair. Heavy books of their custom stationery collection line the floor. As you page through the catalogs, you feel like Martha coached them.
"Each design is artfully assembled with a distinctive sensibility" stated the artist behind it all, Judith.
"And when you create such personal collaborations with a client, they often become our dearest friends," Ann said.
Here are some tips from Someday Designs for time-lines on when to send out invitations:
- Destination weddings are very popular now. Event itineraries need to be mailed out about a year in advance. The initial save-the-date is comprised of all the pertinent and detailed information such as travel, hotels, and pre-wedding happenings.
- For formal affairs such as weddings and bar/bat mitzvahs, the invitations should arrive two months before the date of the affair. But keep in mind that they need to be ordered with Someday Designs six months ahead.
- Less formal or casual events such as milestone birthdays, anniversaries, sweet-sixteen, and holiday parties need to go out about a month before the scheduled date.
Their designs are simply beautiful. So, if you want over-the-top, gaudy, or ostentatious try someplace else.